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Laabri

Year 11 Market Research

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Last updated almost 6 years ago
11 Nsɛmmisa
Hyɛ no nsow a efi ɔkyerɛwfo no hɔ:

MYP Design Primary and Secondary research warm-up.

Use the information in the infographic below about primary and secondary research to answer the questions.

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1

In the following four questions, choose the correct word to fill in the blank.

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1.

Which of the following are types of primary research?

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2.

Secondary research generates data specific to your problem.

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3.

Secondary research is also known as ___________ research.

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4.

Primary research is also known as ___________ research.

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5.

Secondary research involves looking at _________, newspapers and magazines.

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6.

Primary research can be very _______________.

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7.

Advantages of secondary research are that:

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8.

Primary research is normally cheaper than secondary research.

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9.

Secondary research is useful for looking at the whole market and analysing past trends.

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10.

Primary research is where other people collect information for you.

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11.

Explain, in your own words, why primary research is useful.