“The truth is, there are so few ways to engage in capitalism and walk away with an unscathed conscience. By way of our own need for survival and/or entertainment, most of us take part in, or are complicit in cycles of harm and oppression. This is the current standard of life in America, and sneakers are no different. For sneakers, the marketing hasn’t changed in who it targets, or how it targets them. The idea of the sneaker as something that allows you to become a better, more confident you is still firmly in place, and the you is often black, young, sometimes poor.”
