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Enterprise & Marketing R064 Multiple Choice 3

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Last updated over 5 years ago
16 questions
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Question 1
1.

Which of the following is a stage of the product lifecycle?

Question 2
2.

Which functional area is responsible for identifying the needs and wants of customers?

Question 3
3.

‘Salaries’ are an example of:

Question 4
4.

Which of the following needs to be submitted to Companies House when setting up a private limited company?

Question 5
5.

Which of the following is part of the marketing mix?

Question 6
6.

Which of the following sources of capital usually includes business advice from an experienced entrepreneur?

Question 7
7.

Whcih functional area is responsible for quality control?

Question 8
8.

Which of the following is a benefit of limited liability for the owners of a business?

Question 9
9.

How much profit is made if a business earns £18000 of sales revenue and its total costs are £7500?

Question 10
10.

Mayer is thinking of starting a business by buying a franchise of Perfection Pizza.
Which of the following is an advantage of starting a business by buying a franchise?

Question 11
11.

A sole trader needs additional capital to help to set up a new business. The sole trader does not wish to pay any interest or sign a formal contract.
Which of the following sources of finance should they avoid?

Question 12
12.

Sarah runs a business selling flowers. Last week she earned £1350 of sales revenue.
If last week Sarah’s average selling price per bunch of flowers was £15, how many bunches of flowers did she sell?

Question 13
13.

Which of the following sales promotion techniques aims to reward and retain customers who have bought from the business for a long period of time?

Question 14
14.

Which of the following tasks would not be carried out by the Marketing function of a business?

Question 15
15.

A break-even graph for a product is shown below.
What is shown by the shaded area?

Question 16
16.

Which of the following does not affect the price set for a new service?