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BP 3.3 International Business Organizations

Last updated over 3 years ago

6 questions

Required

1

Required

1

Required

1

Required

1

Required

1

Required

1

Question 1

1.

A multinational company (MNC) is an organization that does business in several countries.

True

False

Question 2

2.

A _____________ is an agreement between two or more companies to share a business project.

franchise

joint venture

licensing agreement

global strategy

Question 3

3.

A ____________ treats each country market differently when marketing products.

joint venture

multinational strategy

home country

global strategy

Question 4

4.

The country in which the multinational company (MNC) places business activities is the _______________ country.

franchise

home

licensing

host

Question 5

5.

A type of marketing strategy that uses the same product and marketing strategy worldwide:

global

joint venture

multinational

licensing

Question 6

6.

The parent company of the MNC is typically located in the host country.

True

False