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BP 3.3 International Business Organizations
By Marcia C Bernas
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Last updated over 3 years ago
6 questions
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Question 1
1.
Question 2
2.
Question 3
3.
Question 4
4.
Question 5
5.
Question 6
6.
A multinational company (MNC) is an organization that does business in several countries.
True
False
A _____________ is an agreement between two or more companies to share a business project.
franchise
joint venture
licensing agreement
global strategy
A ____________ treats each country market differently when marketing products.
joint venture
multinational strategy
home country
global strategy
The country in which the multinational company (MNC) places business activities is the _______________ country.
franchise
home
licensing
host
A type of marketing strategy that uses the same product and marketing strategy worldwide:
global
joint venture
multinational
licensing
The parent company of the MNC is typically located in the host country.
True
False