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Laabri

Consumer Decision Making-Process

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Last updated over 2 years ago
6 Nsɛmmisa
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1.

What are the 5 stages in the decision-making process?

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2.

In the Recognition of Need stage, the acknowledgment of need can arise from an or an

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3.

In the Information Research stage, the consumer researches information about the product or service. What are some ways for getting the needed information?

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4.

In the Evaluation of Alternatives stage, the consumer compares it with similar offerings, from different retailers, brands or models. The features that consumers look for when evaluating their alternatives are:

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In the Purchase Decision stage, the consumer determines which

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In the Post-Purchase Decision stage, the consumer may ask themself these questions: