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Laabri

Grade 11 Starter Lesson: Commercial Rhetorical Analysis

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Last updated almost 2 years ago
9 Nsɛmmisa
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In this lesson, you will learn about the qualities of an effective rhetorical analysis and analyze a commercial for its use of rhetorical appeals.

Essential Question: How does modern media make use of rhetorical appeals?

In this lesson, you will learn about the qualities of an effective rhetorical analysis and analyze a commercial for its use of rhetorical appeals.

Essential Question: How does modern media make use of rhetorical appeals?

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1.

When have you had to persuade someone to do something? What did you say and/or do to influence that person?

Question 2
04:10
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2.

How does one know when to use each of the rhetorical appeals? Select 4.

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3.

Match each rhetorical appeal to its definition.

Draggable itemarrow_right_altCorresponding Item

Pathos

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The use of logic and reason to convince an audience.

Logos

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The use of one's own credibility to convince an audience.

Ethos

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The use of emotion to convince an audience.

Questions 4-6
01:16
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7.
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8.
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9.

How does the use of the appeal help Cerave to achieve their purpose?

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4.

Which of the following is an example of pathos from the commercial?

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5.

Which of the following is an example of ethos from the commercial?

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6.

Which of the following quotes features an example of logos from the commercial?