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Quiz year 11

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Last updated over 1 year ago
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Please answer all the questions to the best of your ability
Question 1
1.

Question 2
2.

Question 3
3.

Question 4
4.

Question 5
5.

Question 6
6.

Question 7
7.

Question 8
8.

Question 9
9.

Question 10
10.

Question 11
11.

Question 12
12.

Question 13
13.

Question 14
14.

Question 15
15.

Question 16
16.

Question 17
17.

Question 18
18.

Question 19
19.

Question 20
20.

Question 21
21.

Question 22
22.

Question 23
23.

Briefly explain the difference between penetration pricing and skimming pricing.

Question 24
24.

A clothing store wants to increase its profit margin by 10%. If their current product cost is $20 and they have a 25% markup, what should their new selling price be?

Question 25
25.

Question 26
26.

In the following four questions, choose the correct word to fill in the blank.

Question 27
27.

Question 28
28.

Question 29
29.

Question 30
30.

Question 31
31.

Question 32
32.

Question 33
33.

What are the elements of the Marketing mix?

Question 34
34.

Question 35
35.

Question 36
36.

Question 37
37.

Question 38
38.

Question 39
39.

Question 40
40.

A franchise is a way to expand a business using the investments of others while maintaining control over the name, product quality, and operating procedures.
True
False
A franchise is a way to expand a business using the investments of others while maintaining control over the name, product quality, and operating procedures.
True
False
A form of business ownership in which the business is owned and run by one person.
corporation
partnership
joint venture
sole proprietorship
A _____________ is owned by one or more shareholders and managed by a board of directors.
sole proprietorship
partnership
corporation
joint venture
A partnership agreement details the rules and procedures that guide ownership and operations and will typically identify the business name, investments, and other contributions of each partner.
True
False
These type of entities typically work in areas such as education, health care, charity, or the arts.
non-profit corporations
joint ventures
sole proprietorships
partnerships
Technology refers to the use of automated machinery, electronic equipment, and integrated computer systems to help increase the efficiency of work production.
True
False
A planned reduction in the number of employees in order to cut costs and make a business more efficient.
economic cycle
human resources
downsizing
outsourcing
How do a business's objectives differ from its strategic plan?
Clear, measurable targets
Long-term plan to achieve objectives
Business Objectives
Strategic Plan
What could be represented at the second level of an organisation chart? (One or more)
Departments
Managers
Vice Presidents
Employees
What does 'levels of hierarchy' in an organizational structure indicate?
Size of the organization
Number of management levels from top to bottom
Number of departments
Relevance of the positions in decision-making
Which term is defined as the degree to which decision-making is concentrated at a single point in the organization?
Matrix structure
Chain of command
Centralization
Bureaucracy
What is the purpose of 'de-layering' in a business organization?
To merge departments
To decentralize decision-making
To reduce number of employees
To remove middle layers of management, improving efficiency
What does 'Decentralization' imply in the context of an organization?
Incident of fraud within the organisation
Introducing new layers in the company hierarchy
Amalgamation of power at a single point
Distribution of administrative functions or powers across various departments
What is the definition of Land?
The work people do in order to make a good or provide a service.
Ownership of a business
Anything that is found in nature that is used to make a good or provide a service.
Goods that are bought in order to create a good or provide a service.
What is the definition of Labor?
Goods that are bought in order to create a good or provide a service.
Anything that is found in nature that is used to make a good or provide a service.
Ownership of a business
The work people do in order to make a good or provide a service.
What is the definition of Capital?
The work people do in order to make a good or provide a service.
Anything that is found in nature that is used to make a good or provide a service.
Ownership of a business
Goods that are bought in order to create a good or provide a service.
What is the definition of Entrepreneurship?
Ownership of a business
Goods that are bought in order to create a good or provide a service.
Anything that is found in nature that is used to make a good or provide a service.
The work people do in order to make a good or provide a service.
What are the three main objectives a business might have when setting its price?
All of the above
Minimize costs, reduce competition, satisfy customers
Maximize profit, increase market share, improve brand image
Generate awareness, boost sales, create loyalty
When a new product is launched, it's always best to set a high price to maximize profit.
True
False
Explain the concept of "price elasticity of demand" and its significance for businesses.
It measures how much the quantity demanded of a product responds to a change in price.
It measures the impact of competitors' prices on product demand.
It measures the advertising effectiveness related to product price.
It measures the change in product quality based on price fluctuations.
Define the term "cost-plus pricing" in marketing.
Adding a fixed markup to the total cost of production
Reducing the price to match customer expectations
Offering discounts to attract more customers
Setting the price based on competitors' prices
Which of the following are types of primary research?
Interviewing an expert
Watching a tutorial on youtube
Experimenting with materials
Analysing a similar product
Reading a product review
Secondary research generates data specific to your problem.
True
False
Secondary research is also known as ___________ research.
direct
desk
specific
bad
Primary research is also known as ___________ research.
direct
desk
un-specific
very good
Secondary research involves looking at _________, newspapers and magazines.
people
books
similar products
clouds
Primary research can be very _______________.
cheap
time-consuming
boring
out of date
Secondary research is useful for looking at the whole market and analysing past trends.
True
False
The next best alternative you give up when making a choice is called
economics
trade-off
scarcity
opportunity cost
What is a primary role of a promotion in marketing?
To manufacture products
To communicate with potential customers
To hire employees
To handle company finances
Sales promotion is a short term tactic used to achieve which goal?
Modify the product design
Build long-term customer loyalty
Hire more sales staff
Stimulate quick customer response
What element of the promotion mix includes direct communication with consumers?
Public Relations
Sales Promotions
Advertising
Personal Selling
Which promotional method aims to generate positive news coverage?
Public Relations
Direct Marketing
Personal Selling
Sales Promotion
Which of the following is a potential cause of inflation?
Decrease in consumer demand
Stable exchange rates
Increase in production costs
Decrease in production costs
What is the meaning of interest rate in a financial context?
The amount charged by lenders to borrowers for a loan
The profit made from a business
The amount of money in a bank account
The rate of return on an investment
A lower interest rate will typically result in what type of borrowing costs?
Variable borrowing costs
Higher borrowing costs
Lower borrowing costs
No change in borrowing costs