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*L1-U6-Your Money & Social Media

Last updated 25 days ago
4 questions
SECTION A
10
TIK TOK MADE ME BUY IT!


  • What phenomenon is described as users purchasing products after seeing them on TikTok?__________
  • According to the transcript, how much consumer spending occurred within the TikTok app in 2021?__________
  • What percentage of TikTok users admitted to buying a product after seeing it advertised on the app?__________
  • How many times does the average person in the US open the TikTok app in a day?__________
  • What is the increase in consumer spending from 2020 to 2021 according to the transcript?__________
  • Which of the following is NOT mentioned as a product influenced by TikTok?__________
  • How does the app TikTok affect the music industry according to the transcript?__________
  • How many views does the hashtag related to TikTok purchases have?__________
  • What is the main concern about future generations in relation to TikTok? __________
  • What is one of the consequences of TikTok’s influence mentioned in the transcript?__________
SECTION B
10
HOW SOCIAL MEDIA KEEPS YOU POOR

Social media has become such a pervasive part of our lives, we're often not even aware of the ways it pushes us to spend more money.


  • What percentage of millennials admitted to overspending their budget due to something they saw on social media?__________
  • How do modern digital marketers differ from old-fashioned advertisers?__________
  • What is branded content?__________
  • Why did the FCC mandate bumpers between cartoons and commercials in the past?__________
  • What is the primary goal of advertising, according to the script?__________
  • What social phenomenon does the script compare to “Keeping up with the Joneses”?__________
  • What is "social proof" in the context of marketing?__________
  • How does social media make it easier for consumers to spend impulsively?__________
  • What did researchers find about Gen Z's reaction to branded content?__________
  • What financial behavior was linked to receiving positive feedback on social media?__________
SECTION C
8
A Social Media Break Could Save You Money.
Use this article to complete this section

List the five ways to reduce spending on social media:

  1. _______ = Crafting your budget doesn’t have to be work-intensive. One of the *good* things about the internet: there are plenty of easy-to-use budgeting apps that can help you control how much you’re spending (and how much you actually should be spending) in a flash.
  2. _______ = If you tend to buy items because #influencers are dishing about them on their pages, or to keep up with high-rolling friends, it might be time to rake your follow list for folks who encourage you to spend more than you’d rather.
  3. _______ = The comfort of knowing you’ve written it down and won’t forget about it can grant you permission to take a beat before buying it. And giving yourself some cool-down time can clarify what you actually want – and what was purely a short-term impulse.
  4. _______ = Find an accountability buddy and make a pact that neither of you will spend more than a certain limit – or anything at all – in response to social media ads for a set amount of time.
  5. _______ = If you’re facing dire straits when it comes to social media spending, it might be time to say goodbye – even if not forever. Getting some space from social media could be a game-changer for your online financial life, not to mention your life life.

Financial benefits of a social media break
  1. _______
  2. _______
  3. _______
SECTION D
3
EXIT TICKET
  1. Which of the following are Americans most likely to buy after seeing them on social media?__________
  2. All of the following are true about the impact of social media and influencers on a consumer’s decisions EXCEPT…__________
  3. David wants to start using social media more mindfully. Which of the following is a good next step for him to do so?__________