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[LTQ-1] Introduction to Marketing

Last updated 9 days ago

3 questions

Required

1

Question 1

1.

_______  is the process of planning, pricing, promoting, selling, and distributing ideas, goods, services to create exchanges that satisfy customers.

Required

1

1

Question 2

2.

Goals of marketing include: (select all that apply)

Increase brand awareness

Generate sales leads

Boost sales

Enhance customer loyalty

Question 3

3.

Marketing is important in three scenarios; introduction, persuasion, and reminding.

True

False