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[LTQ-4] Marketing Mix
By Dana Ziemba
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Last updated 9 days ago
5 questions
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2
NBEA MKT IV
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2
NBEA MKT IV
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2
NBEA MKT IV
Required
2
NBEA MKT IV
Required
2
NBEA MKT IV
Question 1
1.
The Marketing Mix is also called:
The 4 P's of Marketing
Marketing for 4
The Main P's
The Circle of Marketing
Question 2
2.
Examples of the
PRODUCT
P are: (select all that apply)
Features
Cost
Sizes
Branding
Advertising
Question 3
3.
Examples of the
PLACE
P are: (select all that apply)
Commercials
Distribution
Payment
Warranty
Delivery
Question 4
4.
Examples of the
PRICE
P are: (select all that apply)
Payment options
Discounts
Advertising
Value of product
Distribution
Question 5
5.
Examples of the
PROMOTION
P are: (select all that apply)
Financing
Advertising
Public relations
Selling
Promotions