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[LTQ-5] Target Marketing
By Dana Ziemba
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Last updated about 1 month ago
5 questions
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1
NBEA MKT I
NBEA MKT II
1
NBEA MKT I
NBEA MKT II
1
NBEA MKT I
NBEA MKT II
1
NBEA MKT I
NBEA MKT III
1
NBEA MKT I
NBEA MKT II
Question 1
1.
What is target marketing?
The 4 Ps of Marketing; product, price, place, promotion
Branding; such as logos, slogans, and brand characters
Select parts of an advertisement to add in headlines and copies
Identifying groups of customers that are likely customers of a product
Question 2
2.
Which of the following is an example of
demographics
in target marketing?
Hobbies
Location
Age
Brand loyalty
Question 3
3.
Which of the following is an example of
geographics
in target marketing?
Climate
Occupation
Hobbies
Loyalty
Question 4
4.
Which of the following is an example of
psychographics
in target marketing?
Hobbies
Gender
Usage
Education
Question 5
5.
Which of the following is an example of
behavioral
in target marketing?
Religion
Brand loyalty
Class
Education