The term media is defined as
The five purposes of media are
Match the word to the definition
| Stavka koja se može prevući | arrow_right_alt | Odgovarajuća stavka |
|---|---|---|
Target Audience | arrow_right_alt | A strong, oversimplified idea or fixed image of a whole group of people, often used in media. |
Representation | arrow_right_alt | The specific group of people (age, gender, interests) that a media product (like an ad or show) is trying to reach. |
Stereotype | arrow_right_alt | How a person, group, or idea is shown or portrayed in a media text (like a movie or magazine). |

Look at this ad for an energy drink. By picturing a group, the ad suggests that having this drink is a way to connect with friends, belong to the group, and gain a sense of being popular or “cool”. It is targeted at young adults.
Read the two ways a director could tell us a character is angry. Select the scene that uses the 'Show, Don't Tell' technique.

What media codes do these letters stand for?

Symbols
Technical
Written
Text
Audio
Type
Wait
Stage
Scene
Announce
White
Window
Audience
Which code (SWAT) do these scenes match up to?
| Stavka koja se može prevući | arrow_right_alt | Odgovarajuća stavka |
|---|---|---|
| arrow_right_alt | S |
A single, creaking floorboard in a silent house. | arrow_right_alt | W |
| arrow_right_alt | A |
| arrow_right_alt | T |
Warm lighting makes a scene feel
Music is important in media because

The genre of this movie is

The genre of this movie is

The genre of this movie is

The genre of this movie is
Select the features of a script (there’s more than one):
Names of those speaking in scripts are always
The font always used for scripts is
An INTERCUT is where
A TRANSITION is
Below is an example script from Stranger Things #1. Click on the pieces of text that are good examples of 'Show don't tell'
The effect the flickering lights has on the viewer is

In the script, "EXT." and "INT." mean what?

How long does the client want the advert to be
Below is a jumbled storyboard for the ad, drag and drop the 4 scenes into the correct order
He discovers the new Canine Crawl app- an easy way to access help.
A young man rushing to work does not have time to walk his dog.
Shot showing the owners relief and joy. Fades into logo and website link.
A happy dog enjoys a walk and playtime on the beach with a friendly Canine Crawl walker

Why might the first image feel more isolating than the second?
What media codes or conventions are shown in this shot? (more than one)
What media codes or conventions are shown in this shot? (more than one)
What media codes or conventions are shown in this shot? (more than one)
What media codes or conventions are shown in this shot? (more than one)
"FADE UP" is in the script to...
In this text 'launching' means 'starting'
What does the second image suggest?
Why were orange and blue good colour choices for this ad?
Which best describes the use of warm colours in the second image?