Analyze the following ads.
1. Decide on one theme that you see in each one, then write it in the space provided. Rember that a theme is an overall message or repeated idea about an important topic. Write your theme statements as complete sentences, not single words.
2. Describe the tone and mood of each ad. Tone is the text's attitude toward its subject; mood is the feeling that the text creates in the reader. Use the list of tone and mood words to help you. It's right below the example.
3. Evaluate: What is each ad trying to make us believe/think/feel about its product?
Here's Mrs. Doyle's example: